Get a clear and compelling message your customers will buy into

StoryBrand your messaging and marketing
to win more business with ease

5 Simple Steps To Creating A Winning Sales Funnel

Create a powerful brand message

Demonstrate your unique value

Engage customers faster

Imagine how much more business you’d do if customers really understood the value you offered them?

You know StoryBrand holds the answer to helping customers better understand why they should do business with you - but getting started can be easier said than done.

Does this sound familiar?

You're juggling enough already - there's never time to step back and work through this.
Marketing’s not your area of expertise – so how do you know where to start?
Writing about your own business is THE hardest thing. You keep going round in circles with it.

Getting a clear message doesn't have to feel so tough. Imagine if you woke up with everything in place. With customers really hearing what you have to say and your business goals suddenly feeling within reach…

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StoryBrand your marketing the easy way

Writing compelling messaging for your audience can be painstaking and time-consuming. Why? Because we're too close to our own businesses to have a clear grasp of our customers' perspectives. The trouble is customers don’t buy the best products or services, they buy the ones they understand the fastest. That’s where STORY22 can help. We make it easy for you to get the most out of the StoryBrand framework, by creating a clear message for your business, that will compel people to take action.

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We've been intensively trained by Donald Miller at StoryBrand

We've taken 100s of businesses through the BrandScript process

Our clients enjoy as much as
50 x their investment

Start winning business with StoryBrand marketing

As Europe's only certified StoryBrand marketing agency every element of our process is designed to connect with your customers effectively and compel people to do business with you. The following packages are designed to get you up and running with StoryBrand fast so you can start winning the business you deserve.

Build your own StoryBrand Messaging package

Every business - and every customer - has unique needs. That's why we've compiled a StoryBrand messaging package that allows you to create a service tailored for your team and budget. Every package starts with our Essential Messaging service. Then simply add in additional elements to get up and running with StoryBrand marketing faster.

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Everything starts with our Essential Messaging service, which includes:

1. Your Bespoke StoryBranded BrandScript:

Kick-off with a two-hour meeting where we dive deep into your business, product or service, unique values, tone of voice, customer profiles, and sales process. Through a series of message strategy sessions, we will map out the seven story steps that form the foundation of the StoryBrand framework, transforming them into your compelling BrandScript.

Our in-depth sessions will explore your business to identify key elements of your brand story and define your tone and voice. Leveraging our team's 50 years of strategic marketing expertise, we ensure your message resonates with your target audience and reaches them through effective channels.

We will conduct thorough research to understand your unique value proposition, target market, and competitive landscape. This will enable us to craft a BrandScript that authentically reflects your brand and establishes a powerful emotional connection with your audience.

The resulting BrandScript will be part of a comprehensive messaging guide, showing how to apply your brand story consistently across all marketing touchpoints. This tool will empower your team to create clear, compelling, and cohesive communications that engage your audience and drive business growth.

2. Your Brand Messaging Guide:

Your roadmap to implement your brand story across your marketing. This will include:

One-liner: A simple, clear, and effective way to talk about what you do and how you make clients’ lives better.
Lead Generator Examples: We’ll provide some suggestions for lead generators for you to use as your transitional call to action.
Blog Titles Examples: We’ll supply you with a number of blog titles so you can see how to integrate your BrandScript into your content marketing plan.
Social Media Examples: We’ll supply you with a number of social media examples based on elements of the 7-step StoryBrand framework, tailored to your platform of choice, so you can see how to integrate your BrandScript into your social media marketing.
Keyword Search Terms: We’ll carry out initial keyword research and supply priority keywords and frequently searched for questions to help guide your SEO and content strategy.
Tone Of Voice Guide: Clear guidelines on language, style, and messaging to ensure consistent and cohesive brand communication.
Roadmap: We'll provide a helpful roadmap to guide on embedding your BrandScript into your marketing communications.

Investment: £3000 (+VAT where applicable)

Need your messaging in a hurry?
We can deliver this entire service in under a week - Schedule a call to discuss pricing and availability

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Upgrade Your Essential Messaging Service To Include More StoryBrand Elements

Advanced Messaging

Everything in Essential Messaging and choose 3 from the following:

Words For Your Website or Landing Page Header Section: Grab your customers' attention within seconds with a compelling website header section - Your headline, qualifying line and 3-part value stack to pack in 5 reasons why people should do business with you without even scrolling. PLUS a template with video instructions for you to follow guiding you to implement your BrandScript effectively in your website copy.
Lead Magnet: We'll provide you with a content outline for a lead magnet, with a short video explaining how to follow the StoryBrand framework throughout to ensure your content builds trust and encourages people to take a desired action, without you becoming the hero.
Email Nurture Sequence: We’ll supply you with a kick-off email and a 9-email template to guide you with your ongoing nurture email campaign to build trust with prospects and you stay front of mind for when they're ready to buy.
Social Media Posts: We'll craft 12 social posts and graphics that highlight each element of your BrandScript, demonstrating clearly how to utilise the framework.
Blog Content To Boost Your Search Engine Ranking: We'll craft a fully optimised blog (700-1,000 words) with priority keywords included, in StoryBrand style to connect more effectively with your prospects. Then we'll provide a template to guide you going forward.

Investment: £4100 (+VAT where applicable)

Premium Messaging

Everything in Essential Messaging and choose 2 from the following:

Words For Your Website: Home or Landing Page: We’ll turn your BrandScript into a fully copywritten wireframe for your website so you can rest assured your content will be professionally crafted to convert customers.
Lead Magnet: We'll StoryBrand a compelling lead magnet that will attract prospects not yet ready to buy and build your email list. Copywriting and design included.
Email Nurture Sequence: We’ll craft a 9-sequence nurture email campaign to build trust with prospects so you stay front of mind for when they're ready to buy.
Social Media: We'll provide a bank of 52 social posts for the platform of your choosing, plus graphics, to increase your web traffic and provide customer-focused content that demonstrates why you are the expert in your field.
Blog Content To Boost Your Search Engine Ranking: We'll craft a series of 6 fully optimised blogs (700-1,000 words) with priority keywords included, in StoryBrand style to connect more effectively with your prospects. Then we'll provide a template to guide you going forward.

Investment: £6400 (+VAT where applicable)

Want to tailor your package differently?
No problem! Schedule a call with our team and we'll be happy to create a bespoke package for your needs.

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Pricing

Essential Messaging

£3,000+VAT

Just need brand messaging? This package is the perfect way to kickstart your StoryBrand marketing.
What’s included in the Essential Message Guide:
Brand Messaging - Your StoryBrand BrandScript laid out in seven story steps PLUS your brand narrative
Your one-liner
Social media post examples
Lead generator titles and format suggestions
Priority keywords and the questions people are asking about your product or service right now

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Popular

Advanced Messaging

£4,100+VAT

All you need to connect with customers, roll out StoryBrand marketing and start winning business.
Everything in the Essential Messaging package PLUS choose 3 options from the following:
Words For Your Website or Landing Page Header Section PLUS StoryBrand web page template and short video tutorial
Lead magnet content outline and tutorial video
1 x StoryBranded kick-off email Plus 9 x email sequence template following the framework (fully designed PDF)
12 x social posts + graphics
1 x customer-focused blog article up to 1k words plus blog template

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Premium Messaging

£6,400+VAT

Want to fast track your StoryBrand marketing with confidence you've nailed this? This is the package you need.
Everything in the Essential Messaging Package PLUS choose 2 options from the following:
StoryBrand your landing page - sit back and relax while we craft this for you
Lead magnet: We'll create a compelling lead magnet - copywriting and PDF design included
Email marketing: We'll craft a compelling 9-email nurture sequence following the StoryBrand framework
Social Media: Set yourself up for six months with 52 social posts written for you. Graphics included
Blog content: Boost your SEO with a bank of six high-quality blog articles up to 1k words each, optimised for SEO. Plus our template to guide you going forward

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"STORY22 has proven to be an invaluable guide on our journey to establish our position in the marketplace. They have always been there with ideas and strategies to keep us energised and on track. We have by far surpassed our goals in the time we have worked together and this can be directly attributed to the committed and customer-focused approach to the way STORY22 works."

Travis McDonald, Chief Executive Officer of Coinfully

Time to make your marketing work:

1 Book In Now
Choose a messaging service to suit your needs and pay online. If you'd prefer to be invoiced, we can arrange that for you. Simply email hello@story22.co.uk to request.
2 Complete The Checklist
We’ll send out a simple checklist of everything we’ll need to get your project done. You’ll get this back to us 48 hours in advance of your kick-off deep dive meeting
3 Get StoryBrand marketing nailed
Don’t worry, we’ve got this. Just show up, enjoy the experience and watch as we create a powerful brand message your customers will find irresistible.